Tips for successful selling
If you're new to selling on eBay, learn the basics at sell an item – getting started. Whether you’re new or an experienced seller, consider using these tips help you succeed.
Listing your item
Make sure the item is legal and allowed. If you are not sure that your item is allowed, check eBay's policies on prohibited, questionable and infringing items. Make sure your actions on eBay are in line eBay's policies.
Take one or more pictures of your item in a well-lit area. Effective pictures that are sharp and bright will help sell your item. Evenly distributed artificial or natural light is better than a camera's flash for most items. A tripod steadies your camera and ensures your picture will be in focus.
Choose the most specific category available to help buyers find your item. For an additional fee, you can list your item in a second category to maximise your item's visibility.
Help buyers find your listing with a title that is clear, complete, and descriptive. Say exactly what the item is even if the title repeats the category name and include details such as brand, product name, size, or artist. Imagine you are the buyer when you prepare the title and description for your listing. What would you want to know about the item? What are its most appealing characteristics? What words might you use to search for your item?
If your item is associated with a product in our catalogue, use the product details and a stock photo from the catalogue for your listing description.
A message from our lawyers
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PayPal Buyer Protection and PayPal Seller Protection are also subject to the terms and conditions in PayPal's User Agreement, incorporating the Buyer Protection policy and Seller Protection policy which include details on eligibility criteria and the discretionary nature of the policies.