The way we measure seller performance is changing. The new standards described on this page go into effect with the monthly evaluation on 20 August. You can see a projected view of how your performance is rated against the new standards in your Seller Dashboard
from 20 July. For more details, read our Autumn Seller Release
Your Seller Dashboard in My eBay helps you monitor your progress as a seller, maintain excellent customer service, and keep your account in good standing. The Seller Dashboard is available to all sellers. The Detailed ratings section is available to sellers who've received 5 or more detailed seller ratings (DSRs).
Throughout the dashboard, you'll see three symbols that show your at-a-glance status in each performance category:
A green checkmark indicates that you are excelling and meeting the Top Rated requirement in that category. If you have green checkmarks in all categories, you are a Top Rated Seller.
An orange flag icon gives you a heads up about something that could impact your seller performance standing, and you should work to improve your performance in that area.
A red alert icon means your performance is below standard in a certain area. Providing poor customer service that falls short of buyers' expectations is the usual reason a seller is rated as below standard.
At the top of your Seller Dashboard, you'll see notifications of all recent activity in your seller account.
The summary box shows your current seller level, and shows details for the different areas that make up your seller level. If you'd like to see your status for other countries within the seller standards program, click the drop-down box in the upper right of the summary box.
Your seller level is evaluated on the 20th of each month. The left toggle shows your current seller level and a snapshot of your performance on the day of your last evaluation. The right toggle shows your projected seller level (basically, what it would be if your next evaluation occurred today), which is updated daily. You can check your performance areas daily to see how you're doing and where you can improve. You can also click the trending data link to see more about your performance.
The three performance levels are:
As a Top Rated Seller, you get a prominent eBay Premium Service badge on qualifying listings and improved visibility for your Fixed Price listings in search results (so more buyers see them). If you have an Anchor Store, you'll also receive international insertion fee benefits when listing on other eBay sites. You must meet all Top Rated requirements to qualify as a Top Rated Seller.
Make sure you don't fall below the minimum standards, because you could lose any search placement benefits, may have selling limits placed on your account, and could be restricted from selling on the site. If your rating is below standard in any category, then your overall seller status is Below Standard.
Underneath your seller level status, you can drill down to each of the sections that are taken into account to evaluate your seller level.
Transaction defect rate
In the transaction defect rate section of the projected tab, you'll see an overview of your performance for the following defect areas:
Neutral or negative Feedback
If any of these areas are at risk for affecting your seller defect rate, an orange flag appears next to it.
Until 20 August 2014, you'll also see the detailed seller ratings section in your dashboard, with an overview of your performance for each detailed seller ratings category (Item as described, Communication, Postage time and Postage and handling charges). You'll see:
Your percentage of low ratings (1s and 2s) in each category
Your 12-month average if you've had fewer than 400 transactions over the previous three calendar months
For 3-month and 12-month periods, detailed seller ratings include:
Only transactions with Australian buyers and international buyers that are not from US, UK or Germany
Repeat transactions from the same buyer; separate transactions are counted separately
You can hover over each chart to see the ratings thresholds for Below Standard and Top Rated.
The Detailed ratings section is available to sellers who've received 5 or more detailed seller ratings.
In the Tracking section, you can see how you're doing with uploading a valid tracking number within handling time, and total tracking uploads.
Uploading tracking information within your stated handling time is required for Top Rated Seller status in the US and for certain seller protections, and is a great way for all sellers to provide excellent customer service. You can also create a report to see which transactions did not meet the tracking requirement.
Cases closed without seller resolution
The number of cases closed without seller resolution is an important indicator of seller performance. Many buyers who open cases never reach a point where they have an opportunity to leave Feedback or detailed seller ratings.
There are limits to the number of cases closed without seller resolution that a seller may have.
Click the See cases link to get specific information about and take action on cases that might affect your seller status. You can also track all your eBay Money Back Guarantee cases in the Resolution Centre.
Transactions and sales
The Transactions and sales section shows your total number of transactions and dollar amount in sales.
Keep in mind that as of the 20 August evaluation we will only count successful transactions as those that did not have a cancellation request processed on the transaction, unless they had a defect.
Additional information you can find on the Seller Dashboard
Benefits and recommendations
In the Benefits section, you can see your current PowerSeller standing. In order to qualify for eBay Premium Service, you must be a Top Rated Seller and offer additional services in your listings. You can see all of your active listings that qualify for eBay Premium Service benefits, and what you can do to qualify for eBay Premium Service on the rest of your listings.
It's important to us to make sure eBay is safe and convenient for you as a seller. In this section, you'll see details of any action we've taken to protect you.
Your total sales history
You can see your complete eBay selling history, including your total sales to date, your total transactions, and the date of your first eBay sale.
In the left navigation pane, you'll find reports and tools you can use to track your performance in more detail and see where you can improve.