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Seller Education - Basic

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Highlight
Light Up Your Listing!
On average, listings using Highlight compared to listings with no Upgrades have:*
  • 770% higher sales price
  • 149% more bids
  • 1% higher success (sell-through) rate
What does Highlight look like?
Using Highlight can make your listing stand out from the crowd. The highlight upgrade shows your listing with a coloured background in the ‘Listing View'...

What is Highlight?
Highlight adds an eye-catching coloured band to your listing in the browse and search results.

How much is Highlight?
Highlight costs an additional $3.00 per listing.

How do I add Highlight?
Add Highlight by checking the Highlight box under "Make your listings stand out" on page 3 (Pictures & Details) of the Sell Your Item form or by clicking "Change" in the Listing Upgrades box in Step 3 (Format Specifics) in Turbo Lister.

Tip!
Consider adding a subtitle for additional impact. Use all 55 available characters in your title to make the most of using highlight.

Who uses Highlight?
The most frequent use of Highlight is in the following categories:
Computers, IT & Office
Cars, Bikes & Boats
Home, Lifestyle & Baby
DVDs and Movies

What is Gallery View?
A coloured background will also appear in the ‘Gallery View’ if you have selected the ‘Gallery’ option.


*This represents an average based on data from June 2004 transactions on eBay.com.au. No representation is made that a seller's final price, number of bids or conversion rate of a specific item will increase by the average percentages noted above.

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